A network media (Web site) will contain ten or even several tens of thousands of pages, on the network advertisement position and price involves the specific page and browse number. This is like the print media (such as newspapers) of the "position" and "Circulation", or radio media (television) "time" and "ratings" concept.





? Online advertising charges the most scientific way is according to how many people see your advertising fees. Pay per visit has become a common practice of online advertising. CPM (thousand people cost) refers to the process of advertising, to hear or see the average number of ads per person to share the cost of advertising. Traditional media use this pricing method. In online advertising, CPM depends on the "impression" scale, usually interpreted as the number of times a person’s eyes stare at an advertisement in a fixed period of time. For example, the price of an advertising banner is 1 yuan /CPM, which means that every time you see the of this Ban-ner, then received $1, so analogy, 10000 people visit the home page is $10. ?

As for how much each





with each click of a billing?. This method plus the click rate "WX") can limit the difficulty of strengthening cheating, and promote the optimal way of web site. However, these methods have a lot of business ads feel unfair, for example, although the viewer does not click, but he has seen the ads for these see ads without clicking on the flow. The site became a white busy. There are many websites do not want to do this kind of advertising, it is said, because the traditional media has never done so.



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